Idea To Prototype™
Development
Ready in 6 weeks
You've got an amazing app idea but don’t have the blueprint to make it happen? Moonward is your wingman, we’ve got everything you need to make your idea a reality.
get your idea on paper in 6 weeks.
We’ll transform your idea into a highly refined prototype product that captures the eye of your perfect users, business partner or investor. Our prototype approach is equally business and technology-driven, making sure you have everything you need to go from ideation to genuine business. At every stage of a project, we are working together with our clients to learn, imagine and create.

Get a comprehensive design prototype package that is custom created with the primary focus of brainstorming, evolving and preparing your idea for development.

Our extensive prototype packages are 100% tailored by our software product design and growth experts, not ‘Software Developers’. Everything we do is driven towards helping you refine, build and evolve your concept to form a viable business and investment opportunity.
I think it is possible for ordinary people to choose to be extraordinary.

- Elon Musk
Before Kick-Off
Product Workshop
To start we throw all our ideas on the table and discuss your big hairy audacious goal. We tinker with the idea and map out our journey over the next six weeks.
Idea Deep Dive
Concept Mapping
Business Goals and Vision
Brand Inspiration
Week 1:
Understand and Blueprint
Sometimes with app development, we don’t get to start in the right place; we don’t have the right budget, or the right knowledge, or the right resources.

First, we focus on the core features of the product. Second, we roadmap the features that complement the fundamental product.
User Persona Development
Feature Refinement
Product Road Mapping
Robust Scope Document
Week 2:
Userflows
Here we take the technical and make it visual. to discover how our app will function through user flows and wireframes. Our trailblazing process allows us to understand how users will interact with our product, creating a blueprint for the prototype.
Low-Fidelity Wireframes
User Interaction Development
Week 3:
appified brand
An idea with an instant impression sets your vision up for success. Our branding phase takes your goals, identity, and name from concept to canvas. We create a full branding package that is tailored to the digital environment it will be showcased in. 
Colour System
Adaptable and Scalable Logo
Imagery Kit
Typography System
Comprehensive Style Guide
Branded Illustrations & Assets*
Brand Showcase
Zipped Brand Package
Initial App Design Concepts
User Interaction Development
*Each brand is unique. Your brand may or may not need illustrations and assets.
Week 4 to 6:
Fully Functional App Protoype
This high-fidelity prototype is the catalyst in conveying your big hairy ideas in real time to potential investors. Each screen is meticulously designed with the intention to demonstrate each user case.
Full Application Designs
All User Cases Designed
Adobe XD Interactive Prototype
Shareable Prototype Link
Full Prototype Walkthrough
Client Feedback Throughout
Pitch Deck
Continuing our journey
Need investors before you start weekly development? Pitch Decks succinctly showcase essential information relating to your product.
Identify Gap in Market
Propose App Solution
Feature Breakdown
Market Analytics
PDF Pitch Presentation*†
Wrap Up
*Less than 15 slides for greater impact in the PDF Pitch Presentation.
†Can provide in a Google Slides format if requested so edits can be made by the client
our free e-book on everything about getting investors
Discover more about how you can get investors onboard your product idea. Download our free e-book filled with information about how you can get investors to help you reach your destination.
Let’s find your Moon.
Get In Touch
Tell Us About Your Project and Let’s Find Your Moon.
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