@pilates 24/7

@pilates 24/7 is one of Australia's fastest-growing fitness franchises. Members get the best of both worlds: a complete virtual library of Reformer Pilates, Mat Pilates and Yoga classes, plus the support of real people in the studio. Studios are open 24/7, with facilitators onsite for eight hours a day during peak times.

We implemented streaming infrastructure, a custom program builder, and studio admin tools while creating an intuitive mobile interface for members. Central to the platform are engaging features designed to motivate, track, and celebrate progress, including an extensive class library, goal-oriented programs, community-wide challenges, custom workout playlists, an achievement system, and global leaderboards. The platform was also designed to scale internationally while remaining easy to use for both members and studio staff.

Members now enjoy a flexible, on-demand Pilates experience backed by expert guidance and community support. Studios gain actionable insights and tools to improve engagement, retain members, and operate efficiently. With Moonward’s end-to-end delivery, @pilates 24/7 is positioned to continue rapid international growth, delivering on its mission of accessible, flexible Pilates worldwide.