We replace the off-the-shelf tools holding you back with custom software designed around how you actually work. We do so with our 100% in-house team in Brisbane, 150+ products launched.
Trusted by leading businesses
You’re here because your business has outgrown off-the-shelf software.
We partner with owners of businesses doing $2M+ a year to replace the tools slowing them down with custom software that unlocks growth, revenue and efficiency. You deal directly with our senior team, all in-house in Brisbane.
Our services: UI/UX Design, App Development, AI Development
Become our next success story.
View all case studies
JD Sports had outgrown its off-the-shelf app, which limited how the brand could look, feel and perform for its customers. Moonward replaced it with a fully custom app, with every UI and UX design reviewed and approved by JD Sports’ Global Head Office. The new app has now launched across Australia and New Zealand.
Smartre’s clients had relied on the same legacy software for over 12 years, and it was well overdue for a complete overhaul of its UI, UX, infrastructure and product. Moonward stepped in to deliver the full package. The result was six brand new products and 100% adoption across Smartre’s Australian and New Zealand user base.
Spacetalk is an ASX-listed Australian company with over 20 years of experience helping families stay connected. When Spacetalk set out to modernise its app, Moonward rebuilt the legacy software from the ground up and delivered it to a user base of more than 500,000.
@pilates had been running on a clunky off-the-shelf tool that couldn’t keep up with the business. Moonward replaced it with a fully custom solution that now delivers every class across 60+ studios and more than 12,000 members.
We’ve been working closely with the team at Moonward for over two years now. In a word this team is Exceptional.As a client I find it invaluable to have their entire design, frontend and backend development teams all under the one roof. It ensures that our projects have clarity, and are delivered in a timely fashion.If you’re looking for a team to work with you on an app Development, definitely reach out to the team at Moonward.
We first approached Moonward in June 2022 with a concept for an app, and they immediately impressed us by taking our idea from blueprint to reality. They developed a high-quality app for both iOS and Android, and also built a comprehensive backend web platform that allows us to easily manage updates and push content to the app. Now, 18 months since the app's launch, we’ve seen fantastic success. The app has been incredibly reliable, with zero issues, and their ongoing support has been top-notch. I highly recommend Moonward for anyone looking for expert, dependable app development.
I've worked with Tricia at Moonwood across four different brand designs and concepts now, and I honestly wouldn't trust anyone else with my branding. She's one of those rare creatives who doesn't just make things look beautiful. She gets to the heart of who you are, understands the brief almost instantly, and somehow turns the ideas in your head into a brand that feels even better than you imagined. Every project she's delivered has exceeded my expectations. She's incredibly talented, easy to work with, communicates brilliantly, and genuinely cares about getting it right. Nothing ever feels too hard, and the quality of her work is consistently exceptional. If you're looking for someone to create a brand that actually means something, stop looking. Trisha is worth every cent. She's been a huge part of bringing multiple businesses to life, and I couldn't recommend her more highly. Five stars isn't enough.
We have been working with moonward for around 5 months now and it has truly been amazing! They have truly taken our vision and brought it to life. Tricia design of our app was next level and really nailed so many details we hadn’t even shared yet. The whole team was really been amazing and I truly wouldn’t go with anyone else when it comes to building your app especially if you want a team that cares and understands! Moonward is for you!
Working with Moonward has been an outstanding experience from start to finish. Their attention to detail is second to none — nothing slips through the cracks, and every element is handled with genuine care. What really sets them apart is their intuition; they consistently anticipate needs before I even have to voice them, backed by deep general knowledge and a serious skillset across the board. Communication has been seamless throughout. They keep you informed, respond quickly, and make the entire process feel effortless. Time and again they've gone above and beyond, delivering service that exceeds every expectation. A special shout out to Heidy, Leo, and Issei — their work is absolutely flawless, and their dedication shines through in everything they do. It's rare to find a team this talented and this committed. I couldn't be happier with the results and can't wait to continue working together on my app. If you're looking for a team that truly delivers, Moonward is it. Highly recommended!
Over the last few years, we have been working with Moonward to bring our vision to life and create our first tech product. Moonward’s innovative design team consistently brings fresh ideas and creative solutions to the table. Their collaborative in-house approach ensures that every aspect of the project is handled with care, with all team members working seamlessly together. I’ve particularly appreciated their prompt communication and quick fixes whenever challenges arise, making the entire process smoother and more efficient. Both Lachyand more recently Liv have been instrumental in the design aspects of our app, bringing enthusiasm and energy that have always matched ours, which has been incredibly valuable throughout this journey. The app space has certainly brought its share of twists and turns, but the team at Moonward has consistently demonstrated high-quality work, care, and intent to bring our vision to life. We are very grateful and appreciative to have such a great team working alongside us to provide a high-quality, evolving product to our customers
The Moonward Design Team are industry leaders. Working with them has been superb. Liv is able to intuitively translate ideas and discussions into brilliant UI/UX designs. They are enthusiastic, friendly and professional.
I Can Read has had the privilege of collaborating with Moonward, and I must say, the experience so far has been truly outstanding. Moonward's design and client interaction are exceptional. The team's commitment to delivering exceptional results is apparent in every stage of the process. They have a remarkable ability to create designs that consistently surpass expectations. Their ability to seamlessly combine creativity and practicality is truly remarkable, resulting in solutions that are not only visually stunning but also highly functional. Tricia, in particular, has truly excelled. Her design skills are exceptional. The way she executed our vision was truly remarkable, showcasing her exceptional finesse and meticulous attention to detail. Every design she created exuded a seamless combination of innovation and elegance. The way she effortlessly grasped and transformed our requirements into extraordinary designs was truly enchanting. What has made this experience truly exceptional was the seamless and delightful collaboration from all Moonward members, which we have had the privilege to work with. The communication has been clear, the responsiveness has been impressive, and every aspect of the project has been carefully aligned with our goals. The entire process has been made smooth and stress-free thanks to every team members positive attitude and professionalism.
In October 2023 we embarked on an ambitious program with Moonward to completely revamp the Memble App with new branding, user experience and additional features. The Moonward team did an expert job scoping out and managing this large and complex project. Tricia designed out a fantastic looking Memble prototype, with considered UX and UI best practices as well as carrying out thoughtful research with her team to ensure what was being designed was not overly complex, timely or expensive to develop and would not only function as planned, but useful to the user. During this design phase, Tricia worked diligently and communicated regular and speedy updates taking on feedback all the way to completion of a well-designed App prototype - ready for development. Really enjoyed the way Tricia went about the whole design process. Now the development phase is underway, their dev team have been terrific, methodically coding out the designs and connecting all the pieces. So far, I’m super happy how the app is coming together and the way it is looking and functioning. I can’t wait to see it fully completed. I was skeptical at first on designing out the prototype in such a way even for smaller features, but Andrew at Moonward convinced me it was the way to go and I’m glad. I’ve had experience with other App development firms but found Moonward’s approach to App development to be very good with a high degree of customer focus and engagement and a really great team that work hard to produce excellent apps.
Wow! The team at Moonward have been nothing short of outstanding. They picked up the pieces when we were left in the lurch by another provider — and from day one, they’ve delivered with class, integrity, care, and real authenticity. It’s like they’ve been inside my head, taking what we’d envisioned and bringing it to life with us — not for us. What’s been different about Moonward is they’ve given us the space to create in parallel. They haven’t tried to drive the ideas — they’ve backed them. They’ve brought initiative, ideas, and clarity to the table, and they’ve made a complex build feel simple. Can’t speak highly enough of their team — and we’re already building something together that’s changing millions of men’s lives.
As a recent customer, Moonward provided a premium website development experience for my new business, EvolveResolve.Importantly, they spent the time to get the know the business- the target market, and the appropriate brand voice. Stemming from this knowledge, the design of my logo and the optics of the site was spot on- my brief was a polished, yet still fresh and different website. This was very much achieved! The Moonward point of difference is deep in-house expertise - unique to a market where outsourcing off shore is the norm .I would highly recommend the Moonward team !
We brought Mooward in to build the MVP for Flagged, and they delivered beyond what we expected. Tricia, Lachy, Declan, and Andrew were a brilliant team to work with from start to finish. As founders who are relatively new to this space, we were a little apprehensive going in. Having someone else build and ship your product is a big ask, and it's easy to feel out of your depth. Mooward completely put that to rest. Communication throughout was exceptional: clear, consistent, and genuinely transparent. Nothing was glossed over or buried in jargon. They took the time to make sure we actually understood what was being built and why, which isn't something you always get from a development partner. What stood out most was that they never made us feel like we were being kept in the dark. Every decision, trade-off, and piece of progress was communicated openly. That kind of honesty with founders who are still learning builds real trust. They used AI throughout the build to move fast without cutting corners, and the result speaks for itself: a fully built product, live on the App Store. We would work with Mooward again without hesitation and would recommend them to any early-stage team looking for a development partner who actually brings you along for the ride.
Competible
We came to Moonward after being lied to, manipulated and cheated by two previous developers. We were told by these developers to pay them upfront, and we’d have our app. We struggled to get updates, we barely got anything delivered and ended up after 3 years with nothing usable. We’ve now been working with Moonward for over 6 months. We have weekly meetings, a client portal, ultimate transparency and the most enjoyable working experience with the likes of Bec, Liv and Andrew.This is the most transparent development agency, that does exactly what they say they are going to do. They don’t make excuses, they just get the work done. We finally met the team last Friday and it was like catching up with friends. They didn’t mind going down super long tangents when my curiosity struck and I wanted to learn about particular technology or insights that they had. I imagine it felt like talking to a child to them, but they were patient and very accomodating. Once the app is live we plan on being a client showcase/case study to highlight the quality of work Moonward has put together. If I had more time and unlimited typing speed I’d write many more paragraphs. Moonward are more than welcome to share my information with clients and I will happily give a lengthier recommendation over the phone. These guys have truly saved our idea and business, which we thought was an entirely lost cause until we met them.
Working with the Moonward team, in particular Tricia and Lachy, on the development and build of a sleek, interactive and cleverly automated performance-based platform for our business, now allows us the opportunity to offer an incredibly valuable solution for our clients in terms of measuring real change across their executive teams and businesses as a whole. Together, their expertise and incredible ability to decipher our wants and needs for such a platform have delivered a truly amazing system, that we look forward to sharing with our clients as part of their performance journeys. The platform looks good, is easy to navigate and delivers a seamless experience for our clients, providing an incredibly valuable tool for us to offer at scale whilst maintaining significant touch-points, customisation, and confidentiality. Thanks guys, we could not recommend you more and look forward to continuing to work with you.
Have had the pleasure of working with Moonward on multiple projects and the team never fails to deliver. Being able to physically head into the Moonward HQ and talk to the design team, development team and delivery team has been extremely helpful. All our ideas, from all our projects, have been executed to an extremely high standard, and the process from start to finish is seamless. The team are always contactable, and always keep us up to date with where our apps are at with design and development. Highly recommend Moonward to anyone looking for an app development company!!
We take you from concept to launch, designing and building custom software around your business so you get a product that’s built to scale, not a patchwork of workarounds.
Stalled project, missed deadlines, or a product riddled with bugs? We step in, assess what’s salvageable, stabilise what’s broken and get your product back on track, so you stop burning budget and start shipping again.
Got an AI prototype that works but isn’t ready for real customers? We take it from proof of concept to commercial product, with production-grade infrastructure, security and scalability built in, so you can launch with confidence.
At Moonward HQ we're powered by a multicultural team of varying beliefs, orientations and cultures in Brisbane, Australia.
Find clear answers about our process, services and how we work with clients.
We're 100% in-house. Many Australian agencies offshore their development to cut costs, but every designer and engineer at Moonward works together in our Brisbane office. That makes us more efficient and delivers higher quality, with no time-zone delays, no lost handovers and direct access to the people building your product. Every project starts with a Discovery Phase to lock in scope, cost and timeline, then moves into our build, launch and growth phases. Backed by 10 years and 150+ product launches, we build software that grows your business.
We typically work with three types of clients. First, business owners who want to grow through a new product or cut costs with custom internal tools. Second, product and digital leaders in established companies who need extra capacity or specialist skills to deliver their roadmap. Third, funded start-ups that need a senior team to build, launch and hit the milestones that get them to their next raise. What they all have in common is a clear ambition to grow, and they want a partner invested in making that happen.
Yes. While our team is based in Brisbane, we work with clients across Australia and New Zealand. Most of our collaboration happens through video calls, shared project tools and regular sprint demos, so you're involved every step of the way no matter where you are. For key milestones like kick-off and Discovery workshops, we're happy to meet in person or welcome you to our Brisbane office.
Yes. Many of our clients already have developers or a product team and bring us in to add capacity or skills they don't have in-house, like AI, mobile or product design. We plug in as an extension of your team, working within your roadmap, tools and processes, whether that's Jira, GitHub or your own sprint cadence. Our code is clean, documented and built to your standards, so your team can own and maintain it with confidence.
It depends on the size and complexity of your product, but most first versions launch within two to four months. Every project starts with our four-week Discovery Phase, where we define the scope and give you a clear timeline before development begins. From there, we build in two-week sprints, so you'll see working software every fortnight rather than waiting until the end. Larger platforms can take longer, and we'll often recommend launching a focused first version sooner, then adding features based on real customer feedback.
The cost depends on the size and complexity of your product. At Moonward, most projects fall between $60,000 and $150,000, with larger platforms costing more. Every project starts with our fixed-price Discovery Phase, where we define exactly what needs to be built and give you a fixed cost for development before any code is written. That means no blowouts and no surprises, just a clear investment tied to a clear outcome. From there, development is delivered in two-week sprints, so you can see exactly where your money is going.
Yes. We regularly take over products built by other agencies, freelancers or in-house teams, including apps built with AI tools like Lovable, Bolt and Cursor. We start with a full code and security audit so you know exactly what you're working with. Then we give you a clear roadmap to stabilise, improve and scale your product. Whether it needs a few fixes or a full rebuild, we manage the handover from your previous provider so nothing gets lost and your customers never notice the change.
Every product we've launched and business we've grown, started with a conversation. Contact us today and let's talk about yours.
