Women's Health Movement

The Womens Health Movement empowers women to take charge of their overall health and fitness through four core pillars: Training, Education, Nutrition and Wellness.

The Women’s Health Movement came to us wanting a platform that goes well beyond a generic fitness app, built around four core pillars: Training, Education, Nutrition and Wellness. We started by working closely with the founders to map the user journey across each pillar and define a clear product roadmap. From there, our team designed and built a clean, motivating experience from the ground up. It brings together multiple training programs for a range of goals, integrations with users’ favourite apps so they can track and assess their data in one place, and an exclusive in-app community of like-minded women. The result is a structured, all-in-one platform for women who are serious about reaching their physical goals.

The result is a fully featured platform now live on both iOS and Android, giving WHM’s community easy access wherever they train. We built in-app purchases and online payments, so WHM has a smooth, reliable way to earn from its programs and memberships. Since launch, the app has helped coach more than 1,200 women toward their health and fitness goals, turning WHM’s vision into a growing digital business with real, measurable reach.